Casio to release new G-SHOCK model made in collaboration with HondaJet

The HondaJet Elite is one of the world’s most-delivered light business jet in its class according to a survey by the General Aviation Manufacturers Association (GAMA), manufactured by Honda Aircraft Company, a wholly owned subsidiary of American Honda Motor. With an innovative Over-The-Wing Engine Mount configuration, HondaJet has redefined conventional aircraft design. HondaJet is a fitting collaboration partner for G-SHOCK, as the two brands share the same commitment to always taking on new challenges and leveraging the most advanced technology.

The new GWR-B1000HJ is based on a design sketch by Michimasa Fujino, who is responsible for the design and development of the HondaJet. The watch features an aircraft-shaped indicator for the inset dial just below the 12 o’clock position. The curved-knurl finish on the watch crown was inspired by the shape of the HondaJet engine fan blade, while the button pipes at the 2 and 4 o’clock positions are mirror finished, just like the jet’s engine cowling. The HondaJet logo can be found on the watch dial, crown, and bands. The upper watch band also conveys the aircraft’s best-in-class flight performance in details. Casio watch designers visited the United States to see Honda’s latest aircraft, the HondaJet Elite. Inspired by this visit, they faithfully captured the jet’s white base and metallic finish and applied these colors to parts such as the watch dial and logos. The design reflects many aspects of the HondaJet worldview.

Like the GWR-B1000 — the model the GWR-B1000HJ is based on — the new watch features an innovative shock-resistant Carbon Core Guard structure that makes the most of the shock resistance, stiffness, and durability of carbon fiber, a material also employed in aircraft fuselages. This special collaborative model resonates with the pursuit of toughness and the world of aviation.